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This project focused on developing a cohesive brand identity and digital presence for Rhino Pole Barns & Barndominiums, a Texas-based builder specializing in barns, barndominiums, and metal structures. The goal was to create a visual identity that felt strong, dependable, and grounded—reflecting the durability of their builds while still remaining approachable to homeowners. The logo design anchors the brand, combining bold typography with a stylized rhino mark integrated into a home silhouette, reinforcing both strength and residential appeal.
Beyond the logo, the project extended into business cards, a comprehensive branding guidelines booklet, and a full website design. The website balances rugged visual elements with clear structure and user flow, guiding visitors through services, credibility points, and calls to action. Throughout the system, textures, color choices, and typography were carefully selected to maintain a consistent, sturdy aesthetic while ensuring the brand feels professional, trustworthy, and built to last.
